Decks, demos, and promises. Now that AI can generate a flawless pitch in seconds, a pitch proves nothing.
We're building the trust layer for B2B sales.
In a market where anyone can generate a perfect pitch, the only thing buyers still believe is another customer. We make that proof reach the right buyer at the right moment.
AI broke the old proof. We rebuilt it.
For decades, B2B selling ran on claims — decks, demos, promises. Then AI made claims free and infinite, and buyers stopped believing them. What survived was the oldest signal there is: a peer who's actually done it. The problem was never a shortage of happy customers; it was that their proof never reached the right buyer in time. SlashExperts exists to close that gap — to make customer proof a system, delivered proactively by Carly and on demand through Experts+.
The signal buyers still trust — and the gap we close.
of buyers say a conversation with a peer is among the most influential factors in their decision.
backchannel conversations happen every month about the average B2B company.
increase in reference conversion once that proof reaches the deal.
higher close rates when the right customer shows up at the right moment.
The old proof stopped working. We built what replaced it.
A real customer who's already done the thing your buyer is deciding to do — brought to the deal at the moment it counts.
Trust is the scarce resource now.
Everything we build serves it.
Your customers are your best salespeople.
Our job is to put them to work — without burning them out.
Proof should be earned and real.
No actors, no manufactured testimonials — verified customers, on the record.
Two ways to put your customers to work.
Proof, delivered.
Carly watches every deal and delivers the right customer proof into it proactively — before momentum leaks.
Meet CarlyProof, on demand.
Experts+ puts a verified customer one click away the instant a buyer comes looking — on your site, in the deal, at the moment it counts.
See Experts+Enterprise-grade by default.
Every expert is a verified, opt-in customer, and every conversation is consented and on the record. The platform your team runs on meets enterprise security standards — so proof never comes at the cost of trust.
Explore our securityThe proof, from the people who lived it.
Our reps now have instant access to relevant experts, and our reference conversion rate jumped 40%.
Now prospects can instantly connect with customers who've solved similar challenges. It's accelerated our entire sales motion.
We were losing deals in the final stages because we couldn't get references scheduled fast enough. SlashExperts fixed that completely. Our close rates improved by 30%.
Trusted by the teams closing deals with proof
The way we operate.
Proof over promises.
We hold ourselves to the standard we sell: show, don't claim.
Customers first — and protected.
Your customers are people, not a resource to burn. We guard their time.
Small team, real ownership.
Everyone here owns outcomes, not tickets.
Trust is earned daily.
We build for the long relationship, never the quick win.
The people behind SlashExperts
We're a small team obsessed with one thing: getting real customer proof to the buyers who need it. No actors, no manufactured hype — just the people building the trust layer for B2B sales.
See open rolesHow we got here.
The problem revealed
After years in B2B sales, our founders saw the gap: buyers wanted peer validation, but companies had no way to provide it at scale.
Platform launch
SlashExperts emerged from stealth with the first intelligent expert-booking system built for B2B revenue teams.
Enterprise ready
Major CRM integrations shipped, and enterprise customers came on board.
Scaling impact
Thousands of expert conversations — and a trust layer that keeps growing.
We're a team of builders, dreamers, and problem-solvers united by one belief: authentic human connection is the future of B2B.
- Remote-first, done right
- Async by default
- Ship fast, own outcomes
- Learn out loud
What our team says
Hear it straight from the people building the trust layer.
I've never been part of a company where the mission feels this real. Every customer success story reminds me why I left big tech.
The culture here is unmatched. We celebrate wins together, learn from failures openly, and genuinely care about each other's growth.
What drew me in was the product. What kept me is the people. Everyone here operates with a rare combination of ambition and humility.
Remote-first done right. Async culture that respects my time, flexibility to work from anywhere — and yet I feel more connected to my team than any in-office job.
Every sales conversation, customers light up when they understand what we do. Selling a product that genuinely helps people makes all the difference.
Leadership here actually listens. I pitched an idea in my second month and watched it ship three months later.
The things people ask us.
Is this just another reference tool?
No. References are one moment; SlashExperts is a system that gets the right customer proof to the right buyer continuously — proactively with Carly and on demand with Experts+.
How do you keep our customers from being over-asked?
Matching and load-balancing are built in. The right customer is surfaced for the right buyer, so no single champion carries the weight.
Are the experts real customers?
Always. Every expert is an opt-in, verified customer — no actors, no stock testimonials.
Who is it for?
B2B revenue teams — sales, marketing, and customer success — who win on trust.
The one voice a B2B buyer still acts on is another customer who's already done the thing they're about to buy.
Our founding thesis