The choice happens before a rep is in the room. Carly puts the proof you already made in front of them while it still counts.
You have the stories, the quotes and the videos. What you don't have is anything that puts them in front of a buyer and reports back.
89%
of proof assets are never used more than twice
Produced, approved, uploaded — and then used in whichever deals someone happened to remember it. The asset that took six weeks and a customer's goodwill gets a handful of appearances and goes quiet.
74%
of customer-marketing spend can't be tied to a closed deal
You know the case study got 400 views. You don't know which deal it moved, or whether that deal would have closed anyway. So the program gets defended on volume, which is not a defence at all.
3weeks
median lag between a sales proof request and delivery
The request comes in for "a case study in fintech." You already have three. They just aren't where the rep was looking, so the ask becomes a project instead of a search.
Carly treats your proof library as an operating asset, not an archive. Every story you have already earned goes to work, and every touch comes back attributed.
89% gone quiet
6.3×
more reach from every asset you already own
Carly turns each proven customer outcome into outbound aimed at the accounts that look like that customer — same sector, same stack, same problem. Not a blast: she picks the accounts a given story will actually land with, and leads with the outcome that matters to them.
74% untraceable
41%
of influenced pipeline traced to a specific proof touch
Each delivery is tied to the account and the opportunity it touched. The program stops being defended on view counts and starts being defended on deals — by name.
3 weeks to deliver
15min
from a buyer's question to the proof that answers it
Nobody files a request. Carly delivers into an open deal the moment it needs what you already made, routes every reply to the deal owner in full context, and logs it. Nothing you generated dies in an unwatched inbox.
No new content required. Carly starts with what you have already produced.
Case studies, quotes, win stories, customer videos. She reads them for outcome, sector and objection — not just tags.
For every story, the accounts whose situation it speaks to — and the moment in their cycle when it's worth hearing.
Proof goes out as outbound and into open deals, continuously. The asset you shipped in March is still working in November.
Every touch ties to an account and an opportunity, so you can show what customer marketing moved — by name.
4.2×
more of her pipeline covered by proof
Proof reaches every open deal now — not just the ones someone remembered. Nothing we've earned sits unused.
3.5×
reply rate against her standard outbound
Our best customers quietly became our best pipeline source, with no referral program required. Carly turned goodwill into tracked demand.
41%
of her influenced pipeline traced to proof
For the first time I can walk into the pipeline review and name the deals customer marketing moved. That changed the budget conversation permanently.
One proof engine, pointed at whichever motion needs it this quarter.
The point of a case study was never the case study. Carly keeps each one in circulation for as long as it's true, and shows you exactly how hard it worked.
The strongest ABM touch isn't another ad — it's a peer at a company the target recognizes. Carly runs your customer stories into named accounts and routes what comes back.
The market that most resembles your best customer is the market most likely to become one. Carly makes that a repeatable motion instead of an annual campaign.
Aimed at FinTech accounts running the same review process. Every reply routed to the account owner in context.
$1.4M influenced pipelineEveryone who talked to a customer at your booth is a warm account for about a week. Carly keeps that conversation alive with the peer proof that started it.
Carly pulls from the tools your team already publishes into, and writes influence back to the CRM your revenue team runs on.
Don't see your stack? We integrate with 50+ tools.
View all integrationsTwo weeks, your whole library, no credit card. Watch Carly turn one case study into pipeline you can name.